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Kenya’s First Youth Multimedia Room

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This World Press Freedom Day, 11 young climate reporters form the first ever Kenya Youth Multimedia Room to #StandwithPressFreedom amidst the current climate crisis. Composed of climate journalists, storytellers, content creators, filmmakers, entrepreneurs and radio presenters, the Youth Multimedia Room aims to cover Kenya’s national celebrations and amplify #WPFD2024’s call to protect freedom of environmental journalists.

In Kenya, the celebrations take place at the Edge Convention Centre, organized by the Media Council of Kenya in close partnership with UNESCO.

The youth reporters join us from all walks of life and all parts of Kenya. Zamzam Bonayo (centre) and her brother, Hussein Bonayo (left), have travelled 8 hours by bus from Marsabit, a county in Northern Kenya, to be part of this press movement for the planet. At their organisation, Northern Vision, Zamzam and her brother weave storytelling and climate activism to cultivate peace, resilience and hope in marginalized communities to aspire for a just and sustainable future.

Linah Mbeyu Mohamed is a journalist with a cause: she wants to show that persons with disability are limitless when given an opportunity in society. As part of the Youth Multimedia Room, she keenly collects audio interviews and collaborates with other youth reporters to co-create quality coverage of the event and related issues.

Next to her, Kamadi Amata from Mtaani Radio represents the community media fraternity as a Radio Editor and popular morning show host. Previously, Kamadi led a radio campaign to sensitive communities to the importance of building ‘Amani’ (peace) online under UNESCO’s Social Media 4 Peace project. Today, he is here to raise his community’s awareness on the importance of a free press to combatting climate mis- and disinformation.

Members of the National Coalition on Freedom of Expression and Content Moderation in Kenya (FECoMo) are also present at the conference. Dr. Ruth Owino (Kabarak University) and Susan Wafula (National Council for Persons with Disability) call for the press to address and report on the climate crisis with intention and urgency.

FECoMo’s capable advocacy leads are also on the ground as Youth Multimedia Room coordinators. Immaculate Onyango (National Steering Committee on Peacebuilding and Conflict Management) steers the Youth Multimedia’s Rooms operations. She hustles around all day, coordinating videography ad interview requests and making connections between Youth Reporters to foster content collaborations.

Viola Konji (Pwani Teknowgalz) (right) is another FECoMo associate co-coordinating the newsroom. While not posting messages and photos to FECoMo socials, she also looks after the well-being of the Youth Newsroom. Next to her, foreign policy analyst and medical practitioner Tevivona Ayien is exploring the nexus between health and the environment at this year’s climate-focused conference.

The Youth Multimedia Room reporters work around the clock to ensure strong coverage of #WPFD2024 messages. Nelson Juma (in blue) is at work collecting perspectives with a tripod and camera at hand. As a filmmaker with 8 years of directing, cinematography, producing, and editing under his belt, Nelson’s expertise supports the Youth Multimedia Room in ensuring that #PressFreedom narratives are captured and curated for a wider audience. Photographs featured in this photo journal essay are taken by Nelson.

This inaugural Kenya Youth Multimedia Room mirrors a long-standing global initiative at the Global UNESCO World Press Freedom Day Conference. Each year, young journalists from across the world are identified to be a part of UNESCO Global Youth Newsroom (renamed ‘Multimedia Room’ to reflect today’s diverse media landscape), where they are trained and supported to produce engaging coverage on UNESCO’s WPFD Celebrations.

2024 also marks the first time that Kenya is represented at the global UNESCO Youth Multimedia Room. Attending the conference in Santiago, Chile are Shampi Ana (left) and Sylvia Adongo (2nd from right), who join the UNESCO Youth Multimedia Room as representatives from Kenya’s Social Media 4 Peace project.

Amidst the current information and climate crisis, the UNESCO Youth Multimedia Rooms—both in Kenya and globally—reflect the energy, creativity, and collaborative spirit that young people bring to combat the climate crisis in a digital age.

Learn more about the youth climate media champions of Kenya’s first Youth Multimedia Room below:

Trust the People: Community Networks Approach to Fight Disinformation

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Community networks are local community-led initiatives to govern and operate a network infrastructure for digital communication. In many cases, community networks are built to address connectivity needs in places that the market or government efforts have yet to reach. These can be rural and remote areas with low population density, or informal urban settlements – places where establishing a connectivity infrastructure is not profitable for traditional telecom service providers, or where the costs of such services are disproportionately high. In other cases, community networks are built in areas with existing commercial networks as an affordable alternative to traditional service providers. They have proven beneficial for bridging the digital divide and extending opportunities to those who would otherwise never access them. 

Tanda Community Network (Tanda CN), is a community network based in Kibera an informal settlement in Kenya. Tanda provides internet infrastructure that permeates through Kibera slums which has enabled schools, hospitals, and activist groups to access the internet. The network has over 100 nodes, covering all the thirteen (13) villages in Kibera.

While access is crucial, Tanda CN recognizes the challenges that arise after initial access is established. Ensuring meaningful internet access for users in the community is also important. Tanda Community Networks goes beyond providing the infrastructure to understanding community needs and co-designing appropriate solutions,  providing digital literacy, and promoting local content and services that benefit the community’s socio-economic activities.

It is equally important to ensure reliable information is readily available and equip communities with the tools to navigate the digital landscape effectively.  To better capture the variety of problems grassroot communities face when expressing their views and opinions, Tanda CN,  UNESCO and DW Akademie co-organised  a series of workshops with diverse community groups including grassroot human rights defenders, community media and community networks to explore disinformation, its manifestation, the community lived experiences and gender approaches in tackling disinformation. 

Disinformation: A Growing Threat

These in-depth workshops pointed to the fact that disinformation, the spread of false or misleading information, can have a devastating impact on communities.  It can take many forms, from fabricated stories and manipulated content to weaponized narratives about gender roles. These tactics can sow discord, erode trust, silence voices, and perpetuate harmful stereotypes. This is especially true of gendered disinformation, used as an excuse to limit expression that is legitimate or legally protected – including expression on gender-related issues. It can manifest in various ways, from online harassment targeting leaders ie politicians, HRDs, and journalists to the spread of rumours that reinforce traditional gender roles. At the same time, it can amount to incitement to hatred, discrimination and even violence which undermines the progress made towards gender equality. 

The workshop highlighted the critical role that grassroots Communities play in tackling disinformation. Here are some key takeaways:

  • Raising awareness about disinformation can no longer be a luxury reserved for high-level discussions. We need to empower people at the grassroots level – the very foundation of our society – to be critical consumers of information. By educating them on how to identify fake news, fact-check information, and promote media literacy, we can equip them with the tools to fight the spread of disinformation and build a more informed and resilient society
  • There is a necessity of providing easy access to reliable fact-checking resources for community members to verify information eg supporting the development of community-driven fact-checking efforts that address local issues and narratives,
  • Recognizing the need for a safety net, the workshops emphasized the importance of establishing support systems for victims of online harassment and gender-based violence. These support structures could include access to legal aid, healthcare services, and safe spaces
  • The fight against disinformation requires a multi-pronged approach. Collective action fosters a more robust information ecosystem and empowers communities to become active agents in the fight against disinformation. Community networks, Community media and HRDS  with their deep understanding of local audiences,  and expertise in human rights advocacy play a crucial role in identifying and dismantling harmful narratives, disseminating fact-checked information and countering the spread of gendered disinformation. 

The future of a healthy online environment lies in empowering communities. At Tanda CNs, we are committed to creating a more just and equitable digital space for all. We believe that by working together, we can create a future where accurate information empowers, not deceives.

Trust the People: Community-based and Gender-Transformative Approaches to Fight Disinformation.

Written by Risper Arose – Tanda Community Networks

 

Tackling Gendered Disinformation in the Digital Age: FECoMo Kenya Leads Panel Discussion at DRIF24 in Ghana

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A delegation of five members from FECoMo Kenya led a panel on tackling gendered disinformation in the digital age at the Digital Rights and Inclusion 2024 (DRIF24) conference in Accra, Ghana. Organized by the Paradigm Initiative, DRIF24 brought together delegates from 61 countries, representing governments, civil society, NGOs, activists, academia, the technical community, and the private sector. The conference, held on 23rd to 25th, April, served as a platform to address various issues related to digital inclusion and rights.

The panel on ‘Tackling Gendered Disinformation in the Digital Age,’ was moderated by Angela Minayo, a lawyer and Digital Rights Officer at ARTICLE 19 Eastern Africa. It featured experts from diverse backgrounds, including Muthuri Kathure from the Mozilla Foundation, John Okande from UNESCO, Miriam Beatrice from Paradigm Initiative, and Cherie Oyier from KICTANet.

The discussion centered on the gendered experiences of disinformation online, aligning closely with the conference theme of ‘Fostering Rights and Inclusion in the Digital Age.’ Panelists delved into strategies aimed at enhancing community resilience against harmful online content, with a specific focus on initiatives undertaken in Kenya.

Key Takeaways from the Panel Discussion

John Okande, UNESCO provided insights into the SocialMedia for Peace (SM4P) project in Kenya, highlighting efforts being made to promote peace online and combat harmful content. He shared UNESCO’s support for various FECoMo initiatives to design mechanisms that address harmful content on digital platforms. This includes the recent engagement for content creators and social media influencers, where over 25 participants were trained to use their influence and networks for digital peacebuildling.

Cherie Oyier, KICTANet shed light on the challenges faced by women online, including dismissal of their opinions, harassment, bullying, and body shaming. She said, ‘These issues undermine democracy and freedom of expression’. Cheryl further highlighted how offline misogynistic stereotypes are mirrored online, particularly in the African context. This underscored the lack of understanding and inclusion, which contributes to gendered disinformation.

Miriam Beatrice, Paradigm Initiative advocated for inclusive strategies to assist all categories of women regardless of their socio-economic status. She talked of the concept ‘Design with, not Design for’ which emphasizes the importance of involving women in the decision-making process as part of the workforce at every level of development. Miriam also highlighted interventions by Paradigm on tackling gendered misinformation. She said, ‘We developed a toolkit called Ayeta, which provides tips and measures against digital threats, we also have a reporting channel called Ripoti where digital violations can be reported and litigation support provided’.

On his part, Muthuri Kathure from Mozilla Foundation observed that despite the prevalence of outrageous content shared for engagement, women typically bear the brunt of the backlash. He called for punishment for perpetrators of gender-based violence and capacity-building for law enforcement and judicial officials to enable them to handle technology-facilitated gender-based violence (TFGBV).

The panel discussion at DRIF24 emphasized the urgent need for collective action to combat gendered disinformation online. With initiatives like the SM4P project and advocacy efforts by experts, there is growing momentum toward creating a safer digital space. By leveraging tools like ‘Ayeta’ and ‘Ripoti’ provided by Paradigm Initiative and fostering inclusive strategies, stakeholders can work towards a more secure and inclusive online environment for everyone. Through collaborative efforts and innovative solutions, we can empower change and build a digital future that prioritizes rights and inclusion for all.

#SocialMedia4Peace: Up close with 3 Kenyan content creators using their influence for impact

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This article was originally published by the UNESCO Regional Office for Eastern Africa.

Salat Hassan leads a community of 32.4K adventure-lovers online on his TikTok account, @epicadventuresandsafaris. The reels are every thrill-seeker’s dream: a man roars down a dirt road on an ATV, helmeted adventurers take on a high-element obstacle course amidst a lush forest, young people dance in a safari mini-van, ecstatic for their next adventure outside Nairobi. It is, as Salat tells us, a “community of people who love the spirit of adventure and travelling”, and one that he has begun building since 2020.

“I enjoy seeing people in my content smiling in safaris,” he explains, when asked about what he loves about his social media journey. In Kenya, where more than 10.55 million users (19.3% of the population) are using digital platforms to represent, express and inform themselves, social media and content creation has helped Salat to reach more people and grow his open tour and travel business. He aims to continue using his platform to “push the spirit of adventure” to more people and grow this community of epic adventurers together with his brothers and friends.

 

Content creators and social media influencers like Salat are changing the information landscape in Kenya. As they expand their reach to larger audiences and build online communities, they play an increasingly important role in shaping public opinion, driving conversation, and influencing behaviour. Moreover, as Kenya continues to drive its ambitious digital transformation plans to position the country as a leading digital economy hub and “Silicon Savannah” in East Africa, expanding internet connectivity and a diversifying digital platform landscape will continue to grow the population of digitally enabled content creators and consumers.

Ruth Njeri, a network engineer and passionate advocate for women in tech, attests to these drastic changes that Kenya’s social media landscape has undergone in the last decade. “The first social media app I installed on my very first smartphone was Facebook,” she recalls, “It was the most popular platform in Kenya then. But as I deepened by understanding of Information Technologies (IT) through my studies, I understood the immense potential for social media to not only connect users, but also support their professional and financial growth.”

LinkedIn, she highlights, provided her with a platform to showcase her skills and experiences to a broader audience, expanding her access to job offers, gigs, and valuable professional connections. Today, Ruth primarily uses her social media platforms to share her everyday work at Tanda Community Network, a community-centered connectivity organisation founded and based in Kibera, Nairobi’s largest informal settlement.

She shares pictures that give insight to the tough and “behind-the-scenes” work of connecting Kibera’s community schools, businesses, hospitals, and community media to robust internet infrastructure. Mostly, visitors to her page will find Ruth standing on iron-sheet rooftops or scaling tall ladders to reach telephone-wire beams, tweaking with red-blue wires and satellite dishes in her green safety coveralls. She hopes these candid vignettes inspire more young women to take on meaningful careers in tech, and aims to foster a supportive and collaborative online community with like-minded professionals.

Ruth uses LinkedIn to share insights into her work as a Network Engineer in Tanda Community Network and build a community of like-minded professionals.

 

But the Kenyan population’s growing online footprint is not all positive. While it has enabled more people than ever before to access, create and disseminate information, advancements in digital technologies including the recent advent of generative AI, have also led to the proliferation of harmful content across digital platforms. This phenomenon is increasingly blurring the distinction between facts and falsehoods, threatening societal cohesion, security, and wellbeing.

As digital natives, social media influencers and content creators are no stranger to online hate and mis/disinformation. For Denis Rollins, a community mobilizer who works at the frontlines of human rights advocacy, he understands how information and hate speech can be weaponized to fuel distrust, silence voices and undermine the credibility human rights defenders. Denis recalls an incident when he posted a reel of a protestors getting tear-gassed at a peaceful demonstration in Nairobi to call attention of human rights concerns on the ground. While much support flowed in, several commenters also criticized the reel for being inflammatory and “anti-government”, leading to the post being taken down.

“Despite criticism, we still have to come out strong and tell people what’s happening on the ground,” reflects Rollins (whose catchy moniker is inspired by American wrestler Seth Rollins). He remains committed to using his platform—now 2000 followers strong on Instagram—to educate and reach young Kenyans and communities about social justice and human rights. Social media influencers and content creators carry an important responsibility to present truth and build peaceful and constructive engagement with their followers, even as they navigate the risks and impacts of online harmful content themselves.

Denis at the close of the “Influence for Impact” workshop. He is a 23-year-old community mobiliser and human rights advocate.

The experiences of Salat, Ruth and Denis give voice to the impetus behind the first-ever ‘Influence 4 Impact” workshop, organized by UNESCO in partnership with the Africa Center for People, Institutions and Society (ACEPIS), which aims to bolster the resilience of social media influencers and content creators against online harmful content in Kenya. 25 participants from diverse backgrounds attended the 3-day workshop, which was held at Trademark Hotel in Nairobi from 26-28 March, 2024. The workshop is a response to an urgent need to upskill a new generation of social media influencers and content creators on digital and media and information literacy (MIL) skills.

Sessions held by trainers and experts from the National Coalition on Freedom of Expression and Content Moderation in Kenya (FECoMo Kenya) covered topics including existing legal and institutional frameworks on harmful content in Kenya, strategies for addressing and responding to harmful content, as well as fundamental human and digital rights, among others.

Angela Minayo, a lawyer and Digital Rights and Policy Programmes Officer from ARTICLE 19 Eastern Africa and FECoMo Kenya, conducts a session on the interplay between content moderation and human rights.

Participants also worked in groups in response to a “Content Creator Challenge” to film, edit and present reels about important media and information literacy (MIL) skills. “Verify before you amplify!” the reels caution, providing practical tips on fact-checking tools, reporting mechanisms and best practices that followers can take to protect themselves from or respond to hate speech and mis/disinformation online.

At the close of the workshop, participants developed an action plan with detailed strategies and commitments on how social media influencers and content creators will contribute to tackling online harmful content in Kenya. The seven-point resolution (link) recognized their crucial role as creators, consumers, and conveyers of information, as well as their responsibility towards raising awareness on the importance of MIL and contributing to a fact-based information ecosystem in the country.

For millions of young Kenyans across the country, social media and digital platforms represent more than just tools for casual entertainment. This growing online world and digital economy is touted as the solution to absorbing Kenya’s overwhelmingly youthful workforce (or ‘youth bulge’), many of whom are going online in search of employment opportunities and access to gig work. “It changed my livelihood when there were no jobs out there,” shares Salat, who relies on his content creation to earn a living. As more and more Kenyans come online in search of knowledge, community, and employment, social media can increasingly enable the connection, collaboration and empowerment that will transform communities—including those most at risk of being left behind—if used responsibly and ethically.

Ruth acknowledges that the creation of this safe, inclusive and empowering digital space rests heavily on content creators and influencers. “Influencers have the power to amplify messages, advocate for causes and drive social change,” she reflects in closing, “but this influence comes with responsibility. We must wield the positive potential of platforms ethically, responsibly, and transparently, so that we can create positive change and build inclusive communities.”

Since the workshop, Ruth has also partnered with her colleague and co-participant Juliet Ochieng to conduct a training workshop for their community in Kibera, empowering more community content creators to build digital spaces of peace and trust, and using their influence for impact. Read the Resolution by Kenya’s Social Media Influencers and Content Creators here (insert link)

UNESCO’s Social Media 4 Peace Project

This initiative is implemented under the UNESCO EU-funded “Social Media 4 Peace” project, which seeks to strengthen the resilience of societies to potentially harmful content spread online, in particular hate speech inciting violence while protecting freedom of expression and enhancing the promotion of peace through digital technologies, notably social media. The project is also being implemented in Bosnia and Herzegovina, Indonesia, and Colombia.